Greenwich Coffee
Mobile App Development, Front-End Development, Back-End Development
Who is this service for?
We build solutions for different teams and business needs.
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Basework Clients
Need Ongoing Support for Your Project?
We plan updates, technical support and maintenance for projects we developed.
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Content Teams
Looking to Improve Digital Visibility?
We assess technical SEO, content structure and measurement needs.
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Digital Product Teams
Need Performance and Security Checks?
We monitor relevant issues and updates within the agreed maintenance scope.
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Growing Businesses
Planning New Features?
We assess further development and integration needs for our existing projects.
Key Features of Maintenance & Digital Visibility
We focus on practical needs, user experience and long-term maintainability.
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Regular Technical Maintenance
We plan updates to dependencies, platforms and applications with appropriate testing.
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Security and Backups
We review access, security measures and backup requirements under the maintenance agreement.
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Performance Improvements
We evaluate caching, images, loading times and technical bottlenecks.
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Technical SEO
We check crawling, indexing, redirects, metadata and page structure.
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GEO and Content Structure
We assess clear information architecture and structured data to support machine understanding.
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Support and Improvements
We track maintenance requests through Basework Hub and scope additional development separately.
What Our Maintenance Covers
We provide maintenance only for the websites, mobile apps and software that Basework has developed. Scope varies by client and is defined in the contract.
Work that can be covered under the maintenance contract
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Software and Plugin Updates
Core software, plugin and dependency updates applied with compatibility checks.
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Backup Checks
Checking that backups run regularly and can be restored when needed.
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Security Checks
Regular review of known vulnerabilities, suspicious activity and access settings.
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Performance Checks
Monitoring page speed, server response times and caching, and spotting regressions.
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Bug Tracking
Investigating and fixing issues that are reported or picked up by monitoring tools.
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Technical Support
Support requests received, prioritized and tracked through Basework Hub.
Work that may be scoped separately
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New Features and Modules
Adding new functionality, page templates or modules to the existing build.
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Major Design Changes
Redesigning a large part of the interface or page structure.
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Large-Scale Integrations
Building extensive connections with new ERP, CRM, payment or third-party systems.
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New Platforms or Applications
Developing a separate website, mobile app or software product.
Basework Hub is the system for submitting and tracking support requests; it is not a live project management panel.
Our Maintenance & Digital Visibility Process
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1. Current-State Review
We assess the infrastructure and maintenance needs of projects we developed.
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2. Maintenance Planning
We agree on update, backup and support routines.
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3. Technical Checks
We perform scheduled security, performance and SEO checks as agreed.
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4. Improvements
We resolve prioritized issues and scope new development separately.
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5. Support and Follow-Up
We manage requests and new requirements through the support process.
Digital Visibility with SEO and GEO
We work on technical foundations and content structure together, so that search engines and AI-powered search tools can understand your content correctly.
SEO
The technical groundwork that lets search engines crawl and understand your site and index the right pages.
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Technical SEO checks
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Crawling and indexing
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Canonicals and redirects
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Page hierarchy
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Performance and mobile experience
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Structured data
GEO
A clear, consistent information structure that helps AI-powered search tools represent your brand and services accurately.
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Clear content for AI-powered search
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Content hierarchy
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Schema.org and structured data
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Consistent brand and service information
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Verifiable, clear and accessible information
SEO and GEO work supports visibility; it does not guarantee Google rankings, being recommended in AI answers or appearing in any particular result.
Technology & Infrastructure
We select technologies based on the actual requirements of each project.
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Platforms
We support the technologies used in projects we developed.
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Performance and Security
We apply suitable infrastructure and application checks.
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SEO and GEO
We assess technical search and content signals.
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Support and Analytics
We track support requests and technical findings.
Maintenance, SEO and GEO Serve Different Goals
Maintenance supports reliability; SEO and GEO support accessible, clearly structured information.
| Criteria | Technical Maintenance | SEO | GEO |
|---|---|---|---|
| Main goal | Reliable and current systems | Search engine accessibility | AI-readable information |
| Typical work | Updates and issue tracking | Indexing and redirects | Clear content and structured data |
| Focus | Security and performance | Crawling and visibility | Accuracy and consistency |
| Measurement | Issues and performance | Search Console and analytics | Content and technical reviews |
| Scope | Maintenance agreement | Project goals and needs | Content and infrastructure |
| Outcome | Ongoing improvement | No ranking guarantees | No AI recommendation guarantees |
Do you maintain websites built by other companies?
Do you maintain websites built by other companies?
Our maintenance service is for websites and software developed by Basework. This lets us take responsibility for systems we know.
What does maintenance include?
What does maintenance include?
Depending on the agreement, it can include updates, backups, security checks, performance and issue tracking.
Why is regular maintenance important?
Why is regular maintenance important?
Software and infrastructure need updates and compatibility checks over time.
What is the difference between SEO and GEO?
What is the difference between SEO and GEO?
SEO focuses on search engine accessibility and visibility. GEO aims to make information clearer for AI-supported search and answer systems.
Can GEO guarantee recommendations in ChatGPT?
Can GEO guarantee recommendations in ChatGPT?
No. No technical change can guarantee that a business appears in a particular AI answer.
Can SEO guarantee first place on Google?
Can SEO guarantee first place on Google?
No. Rankings depend on many factors. We work on technical and content improvements without promising positions.
Does maintenance include new features?
Does maintenance include new features?
New features are assessed against the agreement. Out-of-scope work is planned and quoted separately.
How do we request support?
How do we request support?
We track maintenance requests through Basework Hub. Response terms follow the agreed support scope.
Can you improve website speed?
Can you improve website speed?
We can evaluate code, images, caching and infrastructure; results depend on the existing system.
Do we need to rewrite content for SEO or GEO?
Do we need to rewrite content for SEO or GEO?
Not necessarily. We first review accuracy, structure and technical markup, then recommend changes where useful.
